CASE: Secret 7” brings together 7 iconic tracks from 7 of the world’s top musicians, each pressed just 100 times onto a 7” vinyl. Creative minds from across the globe are invited to reinterpret these tracks, producing 700 one-of-a-kind sleeves.
Pick one of this year’s Secret 7” tracks and let your creativity run wild—interpret it in any style that speaks to you. Push the boundaries of what a record sleeve can be and experiment with the unexpected.
Warchild – Secret 7”
Spring 2025
Jessie Ware – Beautiful People
The album cover portrays the contrast between glamour and vulnerability. The martini glass represents sophistication, while tears falling into it disrupt the illusion of perfection, hinting at hidden sadness. The shimmering pink-purple hues and realistic 3D reflections enhance the dreamy yet emotional feel, complementing Jessie Ware’s mix of beauty and melancholy.
Merchants Of Paradise – Gregory Porter
I created a maze with optical illusions and impossible staircases to evoke a feeling of entrapment—an illusion of freedom that isn’t truly there. The gradient in the background represents a sun, symbolizing hope and something distant, contrasting with the labyrinth’s confinement. This balance between dream and restriction reflects the song’s themes.
Be More Kind – Frank Turner
The cover visually captures the song’s tension between hope and anxiety. The embroidered lettering contrasts with the barbed wire and the quote, symbolizing both care and confinement—mirroring the song’s plea for kindness in an uncertain world. The design reflects the balance between warmth and harsh reality, making it both poetic and political, just like Frank Turner’s music.